DiGi holds a large subscriber base and is constantly growing its market share.
DiGi offers a large variety and package options to consumers. A SWOT analysis is conducted to identify the internal and external influences on the organization.
The strengths of DiGi are that its mobile plans are one of the cheapest in the market, product innovation is good and DiGi has attractive career development prospects for its employees.
The weaknesses of DiGi are the lack of base stations causing poor network coverage, poor customer service and slow dissemination of information to publics.
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As for the opportunities of DiGi, globalization is a positive advantage for DiGi, living standards in Malaysia are increasing Digi swot analysis the number of foreign workers and international students are growing in the country.
Threats faced by DiGi are the tight governmental regulations, strong competitors and high bargaining power of suppliers. Strategy 1 is a mobile plan catered for the growing niche market of foreign workers and students which offers cheap international call rates and more mobile internet capacity.
Strategy 2 is mainly to improve the customer service of DiGi which is not currently at its best state. Two managerial functions proposed to aid the implementation of the strategy is organising and leading.
The mechanistic organisational structure is used in this case involving high work specialization, functional departmentalisation and a clear chain of command.
Two management functions, organizing and leading are also proposed to support the implementation of the chosen strategy. DiGi is the first telecommunication company in Malaysia to introduce the mobile number selection service in and has a subscriber base of DiGi offers products and services including prepaid, postpaid, data plans and services, international roaming, calling cards and WAP services.
The report assumes that DiGi has not implemented the proposed strategies and is looking for opportunities to grow. Besides, DiGi is assumed to have sufficient resources to fund the strategy. The most suitable plan is then selected with credible justifications and a discussion regarding the methods of implementation of the chosen strategy is done.
Lastly, the report is concluded and summarised with emphasis on key points. An accurate SWOT analysis is important for effective organisational planning and goal setting. For example, DiGi was the first Malaysian mobile operator to co-brand Opera Mini featuring a compression technology that allows non-smartphone phone users easy access to internet.
They have many initiatives and programs for all levels across the organization. For example, intargeted 5 coaching and development programs were launched to address key skills and leadership deficiencies of their employees DiGi, Customers complain about the long waiting time in service centres and call centres, slow e-mail responses and unfriendliness of DiGi sales representatives Complaints Board, A successful SWOT analysis helps DIGI to seek opportunities and then accomplish them, knowing company's weakness and then manage them nicely can avoid any up coming threats.
r-bridal.com Berhad (DIGI)-Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company's businesses and operations.
The profile has been compiled by GlobalData to bring to you a clear and an unbiased vi. About r-bridal.com r-bridal.com is a collaborative research and analysis website that combines the sum of the world's knowledge to produce the highest quality research reports for over 6, stocks, ETFs, mutual funds, currencies, and commodities.
To say in brief, SWOT analysis is an in-depth analysis of any topic by bringing out the Strength, Weakness, Opportunity and Threat of it. This helps the user to understand all the aspects of the topic, both negative and positive. SWOT analysis is where helps DIGI to understand their strengths and weaknesses, find business opportunities and prevent those upcoming threats.
A successful SWOT analysis helps DIGI to seek opportunities and then accomplish them, knowing company’s weakness and then manage them nicely can avoid any up coming threats. r-bridal.com Berhad (DIGI) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations.
The profile has been compiled to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats.